The COVID-19 pandemic has turned our everyday lives upside down. It has created fear, uncertainty, financial shockwaves, and massive loss of life. But some things haven’t changed. The basic principles of doing business successfully and ethically remain a rock-solid foundation for business owners during these turbulent times.

Businesses that run on the basis of core fundamental principles, know their customers well, and maintain a close relationship with them can survive any crisis, provided they also stay nimble and adapt to shifting market forces. After the initial shock, it’s important to look beyond the present day and adjust your business as quickly as possible.

READ MORE HERE https://www.forbes.com/sites/jeffbevis/2020/06/24/4-business-principles-that-survive-the-pandemic/#4a124d97778a